Viper Marketing & Communications Group

Integrated Communications Support European Junior Rangers

Case Studies

Viper brings websites, social media and PR together to create a long lasting legacy for the EUROPARC Junior Ranger Camp 2010

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EUROPARC Junior Rangers Capture Life on Mendip

News - Written by Jim Hardcastle

Posted on Thursday 29 Jul 2010 at 08:57

The EUROPARC Junior Ranger Camp is well underway and they've taken some great images

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Adding Value to Press Call

Blog - Written by Jim Hardcastle

Posted on Monday 12 Jul 2010 at 10:58

I know I added value thanks to my background but I had to know when to keep quiet.

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Add Value to Your Site Through a Nature Trail

News - Written by Jim Hardcastle

Posted on Monday 24 May 2010 at 11:21

Nature trails on your site are great for you and your visitors

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Sticky Adventure Lecture

News - Written by Jim Hardcastle

Posted on Monday 15 Feb 2010 at 10:11

Viper's Jim Hardcastle is off to Birmingham University to deliver a lecture to post-grad tourism students on practical project planning

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Strategic Communication Changes at Quantock Hills

Case Studies

A new approach to communication for the Quantock Hills AONB Service.

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Scottish Ranger’s Journey

Case Studies

Introduce and explain the new Ranger Standards Manual.

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Scottish Ranger’s Go Live

News - Written by Jim Hardcastle

Posted on Friday 18 Dec 2009 at 12:43

Viper launch the Scottish Countryside Ranger's Association website

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Four Ways That Augmented Reality Will Change The Countryside

Blog - Written by Jim Hardcastle

Posted on Thursday 05 Nov 2009 at 03:42

There has always been a desire for the countryside to be free of clutter and man-made intrusions balanced against people's need for information about their surroundings to understand what they're looking at. Augmented reality could be the balancing tool - information provided with nothing on the ground. No more interpretation panels?

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Will Rangers Stay Relevant

Blog - Written by Jim Hardcastle

Posted on Monday 19 Oct 2009 at 21:13

One of the most thought provoking images I created was a before and after shot of the Mendip Hills Area of Outstanding Natural Beauty. The before shot contained the dry stone walls zig-zagging across the plateau. The after shot had no dry stone walls, courtesy of Photoshop. The difference was shocking; this could be anywhere, this could be everywhere. Now imagine a countryside without Rangers.

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