Filtering by "Chartered Institute Of Marketing" tag.
Food for thought….Mailing Lists and Social Media
Blog - Written by
Posted on Thursday 27 May 2010 at 18:21
An interesting an event was held yesterday evening at eOffice in Bristol regarding the Digital Week seminars which are going on and there was plenty of things to think about throughout the evening which I will be including in various blogs over the next week. One topic that cropped up at the end of the evening was about social media and mailing lists, which got me thinking.
Busy Bee
Blog - Written by
Posted on Sunday 25 Apr 2010 at 21:24
A quick summary of what I am up to with my studies, and how I am managing my time around working full-time and studying for a professional diploma with the Chartered Institute of Marketing (CIM)
The Importance of Market Segmentation
Blog - Written by Neil Wilkins
Posted on Tuesday 07 Apr 2009 at 23:17
We have been banging on for ages to our clients about the value of market segmentation, the breaking down of all possible customers and prospects into bit-sized chunks so that marketing can be closely focused on messages they'll each understand.
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