Viper Strategic

Discover New Insights Into Your People

Author: Neil Wilkins

Neil learnt his marketing with the likes of Orange, NatWest, BP Castrol and Ordnance Survey and now helps individuals and businesses to communicate more effectively. He trains and mentors marketers on professional Chartered Institute of Marketing qualifications through to post-graduate level.

The basic idea is that from answering just a few questions on an online form which indicate your prefered way of acting, behaving or feeling in certain situations, their automated system creates the most incredible and detailed profile of the individual.

When I tried this myself I honestly couldn't believe how such a system could understand my inner workings and how I behave in certain situations. Quite incredible.

So that's what happens and the question is why do you want to know, apart from a short ego trip to the 'strengths' page in the report. Well the reasons can be many. Firstly if you are looking to understand how to get your team working more effectively then the profiles show others how you like to be managed and communicated with and when you need things like direction or personal space. You find out more about yourself and so do others in your team.

Secondly you might looking to move someone into a different role. They might say they'd like to do that important job but are they really up to it and are they subconsciously just trying to please by saying they'd like it? The personal profile will help you and they to answer those questions.

Thirdly, and this is why Viper is now involved in the programme, is that if you are planning to recruit and grow your team you need to be certain you are taking on the right people. This is what we are doing right now. As we seek a motivated, team-playing, committed, 'finisher'-style graduate we are using the Discovery Profile to both give us an insight into each of the short-listed candidates as well as share our personal profiles with them. It is a two-way process afterall. We want to be sure they'll enjoy working with us too!!

And from my own person profile I can see the value in this tool in terms of developing specific skills or roles. Sales is a particular role and skillset that can benefit from such profiling as it identifies prefered styles of interaction and communication and helps you get the best out of each and every team member.

If this sounds of interest to you, and believe me you have to see the profiles to believe them, then get in touch and we'll tell you more.

- Posted on Friday 01 May 2009 at 07:02 by Neil Wilkins

Tags: candidates (1), communication (27), development (13), discovery profile (1), insight (2), learning (3), marketing (63), profiles (1), recruitment (2), viper (63), zing (1)