ViperMarketing

Viper works through a structured process to help promote and sell the product or service for your target audience.

Mark-et-ing (verb) The act of buying, selling and promotion of products or services to the consumer.

ViperMarketing is all about improving communication and Viper has many years of experience helping large and small organisations to develop long term and profitable customer relationships. Marketing is about planning for the future, reducing risk and maximising the impact of the messages you give to your customers. Ensure that every pound of budget you spend on promotion and finding new customers, goes towards achieving your goals.

Case Studies

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Latest Blog Articles

Adventure Travel Live

Viper adventurer Jo Payne reflects on last weeks Adventure Travel Live show and the changing market. Read More › - Jim Hardcastle

Telemarketing Rescues a Great Idea

Viper Marketing spotted a clear market opportunity for itself following successful projects completed with two new clients in the Outdoor Adventure… Read More › - Neil Wilkins

Latest News

Music Festival in CLIC24

25 Jan 10 - Read More › - Neil Wilkins

BikeRadar.com and MBUK - Media Partners

25 Jan 10 - Read More › - Neil Wilkins

ViperMusic Official Registered Trademark

22 Jan 10 - Read More › - Neil Wilkins

Case Studies

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Redefining Law Firm Communications

The firm (who for commercially sensitive reasons are not named at this time) commissioned us to help understand their target audiences and to create a marketing plan that would…

Making a difference to Adventure Travel

Having completed a first year in business Summerzest were seeking to expand both the 'reach' of their brand at the same time as ensure they attracted back existing clients…

Cambridge Marketing College - Viper’s Longest Standing Client

Cambridge Marketing College is Europe's premier provider of professional marketing qualification training.…

Miss Skarlet - This Beautiful Lie

Miss Skarlet with their debut album, produced by Glenn Skinner, was signed to ViperMusic at the end of 2009 in our first record deal as a fully fledged independent label. …

Adventure Travel Live

Viper adventurer Jo Payne reflects on last weeks Adventure Travel Live show and the changing market. Read More ›
Telemarketing Rescues a Great Idea

Viper Marketing spotted a clear market opportunity for itself following successful projects completed with two new clients in the Outdoor Adventure…Read More ›
Apple Tablet could offer step-change in digital marketing

The long awaited and imminent launch of the Apple Tablet could open up a whole range of exciting, and chargeable mobile content and marketing…Read More ›
Active Year Ahead

Viper's Jim Hardcastle has another adventurous year planned. Read More ›
Viper Website 2010 - a new chapter

I find that each year when we do a refresh on the website it's a time for reflection and a time to think about the future. Well this time, for…Read More ›
Outdoor Adventure 20 Years From Now

expect we’re all waiting for shiny new kit at the moment. New mountain bikes with 6in of bounce at the back (always room in the garage for…Read More ›
ViperMusic presents Miss Skarlet’s Album Launch

ViperMusic presents Miss Skarlet, Ryan Inglis and Mark Venus at The Fleece, Bristol on 19 December 2009. Read More ›
World-Clas Off-Road Cycling Across The South West, Helped Viper

The South West is set to become a world class destination for adventurous off-road cycling. A total of £7.5m is being invested in developing…Read More ›
Four Ways That Augmented Reality Will Change The Countryside

There has always been a desire for the countryside to be free of clutter and man-made intrusions balanced against people's need for information…Read More ›
Mendip Geopark?

European recognition for the Mendip Hills AONB – Geopark status? Viper Rural will be at an event on Thursday 19th November 2009 at Cheddar…Read More ›
Will Rangers Stay Relevant

One of the most thought provoking images I created was a before and after shot of the Mendip Hills Area of Outstanding Natural Beauty. The before…Read More ›
Marketing Futurology: Emerging Themes

Having just returned from an enlightening day with a room full of post-Graduate Diploma delegates developing their assignments in Emerging Themes…Read More ›
What’s Trending Where on Twitter?

As Twitter continues its rampant surge into the hearts and minds of marketers across the globe so predictably location now joins the exciting…Read More ›
iPhone Walking Guide

Found this great use of an iPhone that can lead you on a walk while feeding you info along the way. On this app it's climate change but the source…Read More ›
Commoditisation is Everywhere

Products, services, companies, brands and even people quickly become commodities in this ever changing and fast paced world we live in. At every…Read More ›
Digital Marketing Programme

There's a buzz in marketing circles this morning as Cambridge Marketing College launches its new Digital Marketing Programme through a website…Read More ›
Rangers From The South West

Countryside Rangers from all four corners of the South West are converging (collective noun for a gathering of Rangers? A ramble of Rangers?)…Read More ›
Social Media: DON’T Just Do It!

The show of hands from today's Social Media Seminar at the Bristol Business Show was quite enlightening. 50 people present, 40 using Facebook,…Read More ›
Future of Rural Asset Debate

This important event in the 2009 calendar is targeted at members of the local, regional and national policy and practice community with an interest…Read More ›
Got an iPhone? Try Marketing Apps

Marketing Apps on the Apple iPhone are the latest craze in keeping up to date with news, views and latest trends in the world of marketing. It’s…Read More ›

Music Festival in CLIC24

CLIC24 has announced it will run an acoustic music festival throughout the weekend of the event, Europe's only charity 24 hour mountain bike…Read More ›
BikeRadar.com and MBUK - Media Partners

CLIC24 2010 will be supported by industry leading publication MBUK and online portal BikeRadar.comRead More ›
ViperMusic Official Registered Trademark

Viper registered its ViperMusic logo and branding late last year in preparation for the launch of the label and now it's officially oursRead More ›
Oxford World Learning

Viper is advising Oxford World Learning on their communications strategy for 2010 and beyond.Read More ›
Bad Ass Bikes sponsors CLIC24 2010

Mendip Mountain Bike Centre, incorporating Bad Ass Bikes, will sponsor CLIC24 2010 in a deal that helps our unique event position itself as a…Read More ›
CLIC24 2010 Entry Forms Available

CLIC24 2010 Entry Forms are available for this year's exciting event that will include ViperMusic's Miss Skarlet performing their debut album…Read More ›
Viper Welcomes Lara Dunn

Viper is delighted to be working with freelance journalist and product reviewer Lara Dunn on our Adventure Travel marketing services.Read More ›
Bad Ass Bikes

Mendip Mountain Bike Centre (incorporating Bad Ass Bikes) is using Viper to help drive new business into the store and the workshopRead More ›
Active Mendip Gatherings

Dates and venues announced for Active Mendip get-togethersRead More ›

Redefining Law Firm Communications

Effective communication is at the heart of effective law firm development. Working with 360 Legal Group a leading Bristol firm commissioned us…Read More ›
Making a difference to Adventure Travel

French Alps based Summerzest commissioned us to help them identify the most profitable target customers and to create a strategic marketing plan…Read More ›
Cambridge Marketing College - Viper’s Longest Standing Client

We are so proud of our long standing relationship with our friends at Cambridge Marketing College.Read More ›
Miss Skarlet - This Beautiful Lie

ViperMusic signed Miss Skarlet to promote the debut album This Beautiful Lie. To begin with a strategic planning process helped to clearly identify…Read More ›
An Integrated Campaign With Integrity

Integrity Business Connections works closely with Viper Marketing not only to help us deliver highly profitable telemarketing campaigns for OUR…Read More ›
Digital Marketing for Businesses in the West

Digital Marketing training is the flavour of the day. With social media and websites forming the cornerstones of every effective marketing and…Read More ›

Explore the Viper Marketing & Communication Group:

Viper works through a structured process to help promote and sell the product or service for your target audience.

Case Studies

Latest Blog Articles

Adventure Travel Live

Telemarketing Rescues a Great Idea

Latest News

Music Festival in CLIC24

BikeRadar.com and MBUK - Media Partners

ViperMusic Official Registered Trademark

Case Studies

Redefining Law Firm Communications

Making a difference to Adventure Travel

Cambridge Marketing College - Viper’s Longest Standing Client

Miss Skarlet - This Beautiful Lie

Adventure Travel Live

Telemarketing Rescues a Great Idea

Apple Tablet could offer step-change in digital marketing

Active Year Ahead

Viper Website 2010 - a new chapter

Outdoor Adventure 20 Years From Now

ViperMusic presents Miss Skarlet’s Album Launch

World-Clas Off-Road Cycling Across The South West, Helped Viper

Four Ways That Augmented Reality Will Change The Countryside

Mendip Geopark?

Will Rangers Stay Relevant

Marketing Futurology: Emerging Themes

What’s Trending Where on Twitter?

iPhone Walking Guide

Commoditisation is Everywhere

Digital Marketing Programme

Rangers From The South West

Social Media: DON’T Just Do It!

Future of Rural Asset Debate

Got an iPhone? Try Marketing Apps

Music Festival in CLIC24

BikeRadar.com and MBUK - Media Partners

ViperMusic Official Registered Trademark

Oxford World Learning

Bad Ass Bikes sponsors CLIC24 2010

CLIC24 2010 Entry Forms Available

Viper Welcomes Lara Dunn

Bad Ass Bikes

Active Mendip Gatherings

Redefining Law Firm Communications

Making a difference to Adventure Travel

Cambridge Marketing College - Viper’s Longest Standing Client

Miss Skarlet - This Beautiful Lie

An Integrated Campaign With Integrity

Digital Marketing for Businesses in the West

Viper Marketing & Communications Group