-
Viper Environmental Policy
We thought we'd publish our environmental policy for you to read
Read more
-
Just Say No
One of the hardest things to do in business and indeed in life, is to just say no
Read more
-
One Size Won’t Fit All
The trouble with the innocent beanie hat is that it implies that products in one size can fit all. To be truly customer-focused you need to literally… Read more
-
Marketing Voluntary Code of Practice
In addition to the typical Corporate Social Responsibility messages around which many large organisations base their marketing and communications… Read more
-
Website Analytics Explained
Web Analytics is the measurement, collection, analysis and reporting of Internet data for the purposes of understanding and optimizing Web usage.… Read more
-
Planning to go on an adventure?
After a weekend in the Brecon Beacons Jim has some advice
Read more
-
Adventure Travel Live
Viper adventurer Jo Payne reflects on last weeks Adventure Travel Live show and the changing market.
Read more
-
SouthWest Mountain Biking Set For Great Future
With millions of pounds in investment, a growing and dedicated riding community and access to some of the most beautiful countryside in England… Read more
-
ViperMusic Sponsored Charity Event for FUZE’s Launch Night at Joe Public’s
Well, here's my first blog for Viper (better late than never)! As you can see in my biography I help out with various parts of Viper and support… Read more
-
Telemarketing Rescues a Great Idea
Viper Marketing spotted a clear market opportunity for itself following successful projects completed with two new clients in the Outdoor Adventure… Read more
-
Apple Tablet could offer step-change in digital marketing
The long awaited and imminent launch of the Apple Tablet could open up a whole range of exciting, and chargeable mobile content and marketing… Read more
-
The making of the VMCG.co.uk website
A video time lapse showing the development process for the vmcg.co.uk. This shows a glimpse into the processes used at Viper Creative when producing… Read more
-
Active Year Ahead
Viper's Jim Hardcastle has another adventurous year planned.
Read more
-
Viper Website 2010 - a new chapter
I find that each year when we do a refresh on the website it's a time for reflection and a time to think about the future. Well this time, for… Read more
-
Focus Isn’t Always The Right Thing
Marketers and Managers are constantly advised to keep focused. Focused on strategy, focused on plans and focused on people. But every now and… Read more
-
A Digital Rural Future?
The Rural Services Network has just published it's Rural Manifesto including strong views on a digital future
Read more
-
1SW Gearing up for New Year
A huge leap forward for the 1SW Project means we will start delivering adventurous off-road cycling infrastructure and promotion across the South… Read more
-
Outdoor Adventure 20 Years From Now
expect we’re all waiting for shiny new kit at the moment. New mountain bikes with 6in of bounce at the back (always room in the garage for… Read more
-
ViperMusic presents Miss Skarlet’s Album Launch
ViperMusic presents Miss Skarlet, Ryan Inglis and Mark Venus at The
Fleece, Bristol on 19 December 2009.
Read more
-
World-Clas Off-Road Cycling Across The South West, Helped Viper
The South West is set to become a world class destination for adventurous off-road cycling. A total of £7.5m is being invested in developing… Read more
-
Four Ways That Augmented Reality Will Change The Countryside
There has always been a desire for the countryside to be free of clutter and man-made intrusions balanced against people's need for information… Read more
-
Mendip Geopark?
European recognition for the Mendip Hills AONB – Geopark status? Viper Rural will be at an event on Thursday 19th November 2009 at Cheddar… Read more
-
Will Rangers Stay Relevant
One of the most thought provoking images I created was a before and after shot of the Mendip Hills Area of Outstanding Natural Beauty. The before… Read more
-
Marketing Futurology: Emerging Themes
Having just returned from an enlightening day with a room full of post-Graduate Diploma delegates developing their assignments in Emerging Themes… Read more
-
What’s Trending Where on Twitter?
As Twitter continues its rampant surge into the hearts and minds of marketers across the globe so predictably location now joins the exciting… Read more