What Does Viper Do?

Viper Marketing is a team of Marketing Consultants who also do Mentoring, Training and Speaking and help you get best value from your digital marketing and social networking. We offer Viper Marketing Franchise opportunities, giving experienced and driven marketers the chance to work as part of our international marketing network.

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What Does Viper Do?
26.07.16
Quick Introduction to Google Analytics

Google Analytics contains literally billions of combinations of data and information. Here’s a quick introduction to filtering through to the website intelligence

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Quick Introduction to Google Analytics
Neil Wilkins26.07.16
What’s a Business Vision Statement?

A vision is very different to a company mission statement but often these two business planning outputs are confused.

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What’s a Business Vision Statement?
Neil Wilkins23.07.16
Been there? Done it? Got the marketing T-shirt?

Think again!

So you’re a senior marketer, you’ve been in the business for years. You have the respect of your colleagues and your team. You know your stuff and you can point to the results of previous campaigns as a sign of your expertise and success.

Don’t relax.

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Been there? Done it? Got the marketing T-shirt?
Digital Content Is About You Not Me

Avoiding the words We, I and Us in digital content turns things towards what’s in it for your audience. Here’s how…

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Digital Content Is About You Not Me
Neil Wilkins12.07.16
Viper Marketing Change Agent Sonya Nutter

​We are delighted to welcome Change Agent, Sonya Nutter, into the Viper Marketing team. Sonya will be helping our clients through business change using innovative personal and team development models.

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Viper Marketing Change Agent Sonya Nutter
04.07.16
The Journey to Market Orientation

A process and methodology for aligning what’s happening in your marketplace with your marketing activities to ensure that you deliver return on investment to the business whilst at the same time helping to move it towards the company vision

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The Journey to Market Orientation
Neil Wilkins04.07.16
Brexit and your Marketing

​In the uncertainty of political, business and financial turmoil following the recent Brexit vote there is an argument for closing the hatches and bracing yourself and your business against an impending storm. This might be short-sighted and here’s why…

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Brexit and your Marketing
Neil Wilkins29.06.16
New Franchisees Join Viper Marketing

​Viper Marketing welcomes new franchisees Sanjeev Mishra and Nagendra Mishra who are creating and developing our presence across Hampshire

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New Franchisees Join Viper Marketing
22.06.16
Social Advocacy Strategy

Social media has evolved and now it’s as much about your contacts’ contacts as it is your contacts

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Social Advocacy Strategy
Neil Wilkins20.06.16
Learn, Test, Repeat

​An effective way of developing a strong marketing presence is to continually innovate. We worked with law firm Veale Wasbrough Vizards to help them do just that.

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Learn, Test, Repeat
Veale Wasbrough Vizards
How to Create Disruptive Marketing

What to think about when creating a revolution, rather than predictable evolution, in your marketing; it’s called disruptive marketing

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How to Create Disruptive Marketing
Neil Wilkins13.06.16
Sell the Sizzle, Not the Sausage

​“Glossy brochure, perfect photos and creative descriptions – that’s what I was expecting. I’d gone in asking to buy a million-pound house and been given details of an over-priced £100,000 flat!”

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Sell the Sizzle, Not the Sausage
How Much Data Would You Give?

​Recent conversations with old friends, new friends and colleagues indicate to me that in general, people do not wish to give their Big Data for fear of being bitten.

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How Much Data Would You Give?
Neil Wilkins24.05.16
Identifying Strengths

​Be open and honest with yourself to identify what will contribute most to both your personal and your business growth and development

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Identifying Strengths
Neil Wilkins20.05.16
SEO Tips : Wall of Expectation

​One of the key SEO tips is about dominating search engine results pages by ensuring your search ranking is protected in a wall of dominance. Here’s how…

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SEO Tips : Wall of Expectation
Neil Wilkins18.05.16
A House Build Without Architect is like Marketing Without a Strategy

​You wouldn’t set out to build a house without a vision of what it will look like and an architect to help you understand if it can be built and if it will remaining standing, so why do marketing without a strategy.

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A House Build Without Architect is like Marketing Without a Strategy
Neil Wilkins12.05.16
Marketing is Changing : FREE Birmingham Workshop

​Join us on the morning of 16 June in Birmingham as we collaborate with Cambridge Marketing College to bring you “Marketing is Changing”, an insight into the future of marketing and what you need to know.

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Marketing is Changing : FREE Birmingham Workshop
10.05.16
The Best Time for Social Networking?

We are often asked how much and how often. The answer lies in the palms of your connections. Should you be turning your timing around? Let’s find out…

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The Best Time for Social Networking?
Neil Wilkins10.05.16
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